Public Relations
As a leading public relations agency, we believe PR is the first step towards customer conversion. Building credibility for your company online can be a difficult task if you have issues with brand recognition.
Perhaps your company name is at the top of search engine results, but it’s in the form of bad press. Techblyz offers public relations services to generate brand equity through keyword-rich content. Through this method, we increase your brand name’s value through press channels and authoritative, trusted outlets.
Online Public Relations is a trend that’s not going anywhere anytime soon. News coverage and press distribution define how your audience views you in the marketplace. Not only that, journalists use search engines as part of their primary research about your company – what will they see when they search for your name? Allow Techblyz to be your digital PR agency for meaningful PR marketing content.
The Benefits of Public Relations
Boost Your Online Presence
Instantly become recognizable. Online PR gives you control over what people see when they search for your company online. By generating valuable, researched digital content, you can dominate the market and control the information users see when searching for your brand.
Announce Company News And Events
Create A Buzz
Improved SEO
What We Do
Techblyz has seen the results of action-oriented pr consulting services. Your business can boost sales, increase visibility, and gain new clientele with well-worded and distributed press releases. Don’t miss out on the opportunities they may provide you.
So what role do we play? First, we vet your company’s current reputation, website, and social media presence, as well as other media-related content. Once we have a good idea about where your company is and ideally where it should be headed, we create an editorial calendar. During the content writing stage, we stay up-to-date on your company’s latest information and events that will be of interest. Our professional insight and background allow us to uniquely monitor your brand for press opportunities.
Having an effective campaign means that any press releases must be informative, compelling, relevant, and most importantly, well-placed. Techblyz will meet the strict guidelines of distribution outlets so that content can reach the public as quickly and efficiently as possible. Your SEO-optimized content will boost your rankings and your credibility. More coverage means more leads, so don’t wait any longer for the press to come to you. Techblyz has a proven track record of coverage for measured results.
There’s no doubt that public relations are vital to staying ahead of the competition. But what if you send large amounts of traffic to a website that just isn’t ready?
Search Engine Optimization (SEO) gives your website the basis it needs to convert incoming traffic. Offering a solid product or service is not enough. You must send a signal to search engines such as Google and Bing that you are a relevant brand. Without SEO, online PR may not be as effective as you want it to be.
For example, if you don’t have Google Analytics installed on your website, how can you monitor where your traffic is coming from, and whether or not your press releases are actually working? More than that, if your website is not SEO-optimized for the keywords you want, public relations marketing services can only take you so far. You will get brand recognition in the market, but you may not be ranking as high as your competitors.