Amazon PPC Management
Amazon PPC management could be what your business is missing. Amazon is the largest online eCommerce platform, with billions of visitors each month. With a professional Amazon advertising strategy from Techblyz, you can quickly boost your product sales and dominate your niche by getting your listings at the top of Amazon marketplace search results.
Techblyz is the data-driven Amazon marketing and PPC agency you are looking for. Our experts can help you optimize your Amazon advertising strategy and generate more sales of your products on Amazon’s marketplace – all while increasing your Amazon profit margins and keeping your brand relevant with its core audience
Why Work with an Amazon Ads Agency?
Benefits of our Amazon PPC Service
It pays to invest in an Amazon sponsored ad strategy. Here’s why:
- It offers a reasonable cost per click.
- You can reach your customers when they are already in shopping mode, since all searches on Amazon have inherent commercial intent.
- Amazon sponsored ads are strategically located at positions that offer maximum visibility for your products.
- Amazon advertising lets your products appear for searches related to products similar to yours, offering you an additional opportunity to improve product visibility and generate more sales.
- You can promote your newly launched products at the top of the search results.
An Amazon sponsored ad strategy can boost your brand visibility and help make you a market leader in your niche.
Expert Amazon PPC Agency for all Amazon Ads
Sponsored Product Ads
Sponsored product ads appear on the top of the Amazon search results and product details page, where they’re more likely to attract potential customers. And because they’re PPC (pay-per-click) ads, you’ll only pay when customers actually click through to your product page. To make sure you get your money’s worth, we’ll track your performance data carefully to ensure you only invest in keywords that maximize your ROI, then automate your campaigns so you never miss out on a profit-driving opportunity.
Amazon Sponsored Brands
Sponsored Brands ads appear above, below, and to the left of search results. This type of ad highlights your brand and up to three product descriptions and images. This is the best way to boost brand awareness on Amazon, and an essential part of an effective Amazon advertising strategy. We’ll help you optimize your use of this feature and get your ad in front of the right audience. Our team will also time your ads correctly so that you can take full advantage of this placement and the buzz that it can attract.
Sponsored Display Ads
Sponsored display ads can appear anywhere on Amazon and its partner websites. This feature uses machine learning to engage audiences whose shopping interests match with your promoted product. You can also use it to target specific products that are similar to your advertised item. Our Amazon PPC service will ensure you produce and place your ads in a way that makes sense for sustainable brand growth, all while working within a predetermined – and expertly optimized – budget.
Video Ads
Video ads enable you to showcase your product or share your brand message with your target audience, and you can run video ads on Amazon even if you don’t sell your products on their marketplace. Work with your Techblyz Amazon advertising service team to select your core audience for video ads and create content that converts. We’ll help you connect the dots between your videos and sales, and make sure you’re not wasting money on dead end efforts.
An effective Amazon PPC service to lower your ACoS
ACoS stands for Advertising cost of sales, and it is one of the most crucial elements in Amazon PPC advertising. Our skilled Amazon PPC experts regularly audit your campaigns and lower down your actual ACoS, thereby increasing your profits.
Our specialized Amazon marketing agency helps you experience high ROI and low ACoS. Here are the steps we undertake to help you boost your eCommerce business on Amazon:
- Add negative keywords to eliminate terms that are driving clicks, but not converting sales. We find the phrases under your Search Terms report.
- Move the high-converting keywords into specific campaigns as an exact match keyword.
- Reduce bids on keywords that are not performing well.
- Write well-optimized product titles to filter out people who shouldn’t be clicking on your ad.
- Optimize your product description and bullet points to increase the likelihood of conversion, thereby reducing your ACoS.
- Use high-quality images and videos (if possible) to show how great your products are to increase the chances of a sale.
- Leverage Amazon A+ content to better convey the value of the product to increase the conversion rate.
- Get more Amazon reviews. The more reviews your products have, the higher you show up in search results, thereby increasing the chances of conversion.
- Monitor and adjust keyword bids manually to meet the target ACoS
Supercharge Your Amazon PPC Campaigns
Avoid wasting your time trying to determine the best bids on your ads. Our skilled Amazon PPC services team will take care of all your Amazon PPC management needs.
We undertake the following activities to generate the best results on Amazon PPC campaigns:
- Existing PPC campaigns are audited for optimization opportunities.
- The right keywords are found that can bring in more sales.
- We optimize the product pages in relation to the Amazon A9 algorithm that ranks product listings based on relevance and popularity.
- We set up your Amazon PPC campaign after carefully considering all the KPIs and business goals.
- Smart bidding strategy is adopted so that you are charged less but generate more sales.
- We help in improving the CTR and Conversion rate of your ads.
- A/B testing is carried out to find the best version of your Amazon ad.
- We continuously work towards decreasing the Cost Per Click (CPC) to improve the overall Return on Investment (ROI).
Hire a dedicated Amazon PPC Expert
Your dedicated Amazon PPC management expert supervises everything related to your Amazon PPC campaign. From choosing the keywords to optimizing the product pages, our Amazon PPC specialists can help you reach your target shopper on Amazon.
If you are looking to boost your product sales from Amazon, then choose the most trusted Amazon PPC services. Our dedicated Amazon PPC experts use negative keywords in your campaigns so that you don’t need to pay for keywords with zero sales value.
We undertake both manual and automatic campaign management to generate the best results from every PPC campaign.
Every Pay Per Click campaign is started after a thorough competitor analysis. This helps in identifying the keywords and strategies that your competitors are using to earn clicks and generate sales on their products. With such deep insights, we can create the best ad copies and target the most relevant keywords that are generating the maximum conversions.
Amazon SEO is not enough! Hire a Top-Rated Amazon PPC Agency
